Design Innovation

The module focuses on developing understanding of foundational concepts from cultural and communication studies relevant to design innovation. Key theoretical concepts of 'identity', 'socialisation' and 'representation' will be introduced through lectures and seminars in order to explore the complex interrelationships between audiences, sociocultural contexts and strategic design innovation.

The aim of this module is to enhance student's ability to use design approaches and tools for identifying and implementing human centered innovation opportunities. 

The aim of Design Research module is to help students to gain a broad understanding of design research history and methodologies and equip them with skills and competencies to undertake research in their chosen topic of enquiry. Underpinned by reflective mindset, this module sets out to support students in four key ways: position design research in relation to historical context, identify the key issues and methodologies appropriate for design research, understand ways to evaluate these resources in relation to theory and self, develop and practice applying design research resources in a pilot study.

The aim of this module is to develop students¿ knowledge and skills to understand, analyse and evaluate how design for the service economy acts as a strategic tool to foster change and innovation in organisations.

Students will examine forensic case studies from an organisational perspective, from private, public and third sectors and across different domains of innovation (for ex. digital, sustainability and customer-centricity), to understand how and to what extent does design for the service economy get adopted to enable innovation?

Theories of organisational logics, institutional logics, organisational change, design for services, service -dominant logic, and theories of leadership will be utilised throughout the module and the students will engage in application of these theories and concepts.

The aims of this module are to provide students with an overview of the digital technologies and their associated challenges. Students will be introduced to the digital media concepts, Internet of Things (IoT), and their applications, use cases, and examples. As such, it is suitable for students to study this module to broaden their general knowledge of the latest digital technologies in business and marketing.

The aims of this module are to equip students with the necessary academic insights about and be able to reflect critically on organizations (companies) positioning in their competitive environment and assessing companies' preparedness for facing competition.

The module aim is to prepare students to understand the key concepts and complexities of designing for user experience. The course focuses on innovation management and the creation of value in use as a means of customer acquisition and retention.
Students will be introduced the foundational concepts of human experience relevant to design innovation, building on interdisciplinary knowledge and principles from sociology, psychology, cognitive science and human-centred design. Theoretical concepts on cognition, perception, aesthetics and interaction will be presented through lectures and seminars to explore the complex interrelationships between usability, usefulness and desirability as experiential dimensions for value creation and decision-making, and understand their role in the development of meaningful innovation and quality user experiences.
Through research, analysis, visualisation students will engage with illustrative case studies to reflect upon how theories and concepts apply in practice, and understand how experience ecosystems function.

The aim of this module is to equip you with knowledge of and competence with creative methods and practical skills for design as a future-making practice. We will develop your design skills to support critically conceptualisation and creative communication future scenarios relevant to contemporary sustainability discourses. The module will introduce you to different theories for thinking about the future including utopian and dystopian thought.

By familiarising you with practical design methods for creating immersive environments based on future narratives, and scenarios we will explore how design can be a strategic means of considering future sustainability issues.

By the end of this module you will have the skills and competences to engage in a range of professional contexts by using your design future-making skills. 

The Service Design Strategy module aims to provide students with professional skills for working in service design innovation teams. It aims to allow students to gain experience in managing complex service innovation processes and working successfully within the area of Service Design Strategy.

The aims of this module are to:

• Provide students with an opportunity to be exposed to project-based teamwork in diverse settings (understood in this context as involving a range of multidisciplinary, multicultural and demographic elements in differing configurations), aiming to strengthen their cooperative and collaborative working skills and competence, while raising awareness and appreciation of diversity itself.
• Provide students with hands on experience of identifying, framing and resolving practice oriented and real-world based challenges and problems, using creativity, critical enquiry and appropriate tools to achieve valuable and relevant solutions.
• Support the development of students' ability to engage in critical enquiry and individual reflection, as well as to apply individual strengths and skills, building on their own educational backgrounds.
• Provide students with opportunities for networking with stakeholders, organisations and corporations, aiming to enhance the competence and skills needed to connect to relevant parties and build up future professional opportunities.

The aim of this module is to give students the opportunity to identify, design and conduct research on a topic relevant to their academic development and degree programme. The outcome of the research will be a written Dissertation.

The module will equip the student with the relevant skills, knowledge and understanding to embark on their individual research project and they will be guided through the three options available to them to complete their dissertation:

• A desk-based research project on a topic agreed with their supervisor that involves secondary data analysis or the collection and analysis of primary data.
• A project based on research conducted in collaboration with a Loughborough University partner organisation, which may involve the collection and analysis of primary data from this organisation, laboratory experiments and/or fieldwork.
• A professional placement within an organisation during which the dissertation will be based on research conducted within a partner organisation¿s premises while completing additional operational internship activities (subject to a suitable internship position being obtained). The research project will be agreed by both the partner organisation and the Dissertation supervisors. The student will complete the project and produce a written dissertation as part of the internship.