Design Innovation

The Institute for Design Innovation is committed to developing partnerships with industry and civil society to address the latest social, enterprise and innovation needs.

Design declares itself inherently optimistic, future-oriented and value adding, and expects to achieve deep understandings of human desire. Design innovation takes the identity and value of design from tangible artefacts and physical space into services, operational strategies and business models. 

The Institute for Design Innovation combines research, teaching and enterprise activities to support academic study of the discipline and provide innovative design solutions to some of the world's most pressing issues. 

The Institute for Design Innovation enjoys a collaborative relationship with the School of Design and Creative Arts, based at the University’s East Midlands campus. Together, the Institute for Design Innovation and the School of Design and Creative Arts epitomise excellence across all strands of their activity.

The diversity in the students attending the course helps you learn different views and aspects of a topic.

Professors and Lecturers of this course are very enthusiastic about what they teach, and they try to make the classes as interactive and engaging as possible. 


Ashwin, Design Innovation Management MSc student. Read Ashwin's full case study here.

Did you know?

Loughborough University is:

  • 2nd in the UK for Art and Design, The Times and Sunday Times Good University Guide 2021
  • 2nd in the UK for Design and Crafts, Guardian University Guide 2021
  • 3rd in the UK for Art and Design, Complete University Guide 2021
  • 31st in the world for Art and Design, QS World Rankings by Subject 2021

Master's degrees

Our Design Innovation master's degrees enable students to engage in globally connected creative projects whilst studying in the ‘design capital of the world’. These projects will provide students with experience of working in cross-cultural and globally distributed design-teams, and develop essential skills of value to employers in a range of industries.

By choosing one of our Design Innovation master's degrees, you will have the opportunity to broaden your expertise across a range of subject areas, including business, media, cultural studies, social sciences and engineering. During the final phase of the programme, you will undertake an independent major project, facilitated by leading experts in the design innovation and entrepreneurial management disciplines.

PhD degrees

Students who undertake a PhD with the Institute for Design Innovation will have the opportunity to work with top researchers and industry leaders, and gain first-hand experience of real life problem-solving. 

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Our research

The research agenda of the Institute for Design Innovation builds on the idea that design enables innovation through positive change in the context of users, organisations, ecosystems and society. The Institute is currently engaged in four research areas in the wider design innovation arena, which include design value, design meaning, delivery of policies and services, and collaborative practices in social and enterprise environments.

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Did you know?

The internationally-renowned, annual Academy for Design Innovation Management International Research Conference was held at Loughborough University London in 2019.

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