Institute for Sport Business

Our staff

Professor

Professor James Skinner

Director of the Institute for Sport Business

James joined us from Australia and is passionate about delivering outstanding opportunities for students in the business of sport.
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Dr Holly Collison

Lecturer, Institute for Sport Business

Dr Holly Collison is an anthropologist in the field of Sport for Development and Peace (SDP).
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Professor Tony Ghaye

Professor in Sport Business

Tony teaches in the Sport Business and Leadership programme in the area of reflective practice, and has previously held the position of External Examiner. He brings a blend of world class research, consultancy, and business experience to this role.
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Tony Halkyard

Module Leader for Sports Markets and Industries

Tony is currently working on a PhD in Sport Management and Policy at Loughborough University.
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Dr Emily Hayday

Lecturer in Sport Business

Emily is a lecturer in Sport Business, with research interests in sports mega-events and the associated concepts of leveraging and legacy.
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Peter Keen

Peter Keen

Guest Contributor and Director of Sport Advancement at Loughborough University

As part of his role, Peter is working with the Institute for Sport Business at Loughborough University London, sharing his expertise in national sport strategic planning, high performance leadership and coaching.
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Andy Reed

Andy Reed

Senior Lecturer, Institute for Sport Business

Andy Reed is the Director of SajeImpact and SportsThinkTank and has recently joined the board of the Chartered Institute for the Management of Sport and Physical Activity.
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Russell Scibetti

Lecturer in New Media and Analytics for Sport Business

Russell Scibetti is Vice President, Product Strategy and is responsible for the strategic vision, planning and development of the KORE software products for sport analytics.
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Dr Steve Swanson

Dr Steve Swanson

Lecturer in Sport Business

Dr Steve Swanson is an experienced manager in a variety of international sport settings. As a lecturer in sport business, Steve teaches in several areas relating to leadership and management in sport. His research explores key aspects of organisational behaviour such as leadership, culture, change management, and employee commitment.
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Sam Whale

Teaching Fellow, Institute for Sport Business

Sam is Managing Director of Unforgiving Minute, bringing his extensive experience of crafting and delivering leadership and coaching solutions to Olympic and Paralympic sports.
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