Professor Skinner discusses repercussions of Australian cricket pay dispute

As the Australian cricketers’ industrial dispute drags on, Professor James Skinner from the Institute for Sport Business discusses the lessons we can learn with academic journal, The Conversation.

The ongoing pay dispute between Cricket Australia and the Australian Cricketers’ Association is surfacing a number of broader issues regarding workers and their desire to increase their share of the wealth they help to create through their labour.

In an article published by The Conversation last week, the Director of the Institute for Sport Business at Loughborough University London, Professor James Skinner, and Professor Michael Barry from Griffith University Business School in Australia discuss the lessons that may be learned from the recent events affecting Australia's cricket industry. Together, they explain how the players’ refusal to work is a potent form of "player power", before exploring the potential repercussions the dispute may have on fan mentality and the sporting brand as a whole.

To read the full article for free, please visit The Conversation website.

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Loughborough is consistently ranked in the top twenty of UK universities in the Times Higher Education’s ‘table of tables’ and is in the top 10 in England for research intensity. In recognition of its contribution to the sector, Loughborough has been awarded seven Queen's Anniversary Prizes.

Specialising exclusively in postgraduate-level study, Loughborough University London is based on the Queen Elizabeth Olympic Park and offers cutting-edge master’s and PhD degrees, as well as business collaboration, research and enterprise opportunities.

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