Conference will examine the twists and turns of the 2017 General Election campaign

Political strategists, journalists and academics will be gathering at the Loughborough University London campus on July 19 to discuss how the media covered the 2017 General Election campaign.

The conference will bring together those closely involved in the election to share their experiences of what turned out to be a campaign full of twists and turns.

Loughborough University’s Centre for Research in Communication and Culture (CRCC) will also share the findings of its news audit of the election at the event.

Confirmed participants so far include Ric Bailey, the BBC’s Chief Political Advisor;  Gaby Hinsliff, a Guardian columnist and former political editor of the Observer; Michael Jermy, Director of News at ITV; Greg Cook, Political Strategist at the Labour Party; Damian Lyons Lowe of Survation; and Gideon Skinner from Ipsos MORI.

Professor Dominic Wring, organiser of the event and part of the CRCC media analysis team, said: “This conference provides a unique and valuable opportunity for those most intimately involved in campaigning, reporting and polling in the 2017 election to come together and reflect on this most momentous of events.

“It will be especially interesting to hear what the various participants have to say about a result that once again confounded the many expert pundits who predicted a very different outcome.”

Places are still available at the free event, which this year is being sponsored by the Loughborough University Institute of Advanced Studies. To book a place click here.

View the press release on the Loughborough University website for further information and resources.

Loughborough is one of the country’s leading universities, with an international reputation for research that matters, excellence in teaching, strong links with industry, and unrivalled achievement in sport and its underpinning academic disciplines.

It has been awarded five stars in the independent QS Stars university rating scheme, named the best university in the world for sports-related subjects in the 2020 QS World University Rankings and top in the country for its student experience in the 2018 THE Student Experience Survey.

Loughborough is in the top 10 of every national league table, being ranked 4th in the Guardian University League Table 2020, 5th in the Times and Sunday Times Good University Guide 2020 and 8th in The UK Complete University Guide 2020.

Loughborough is consistently ranked in the top twenty of UK universities in the Times Higher Education’s ‘table of tables’ and is in the top 10 in England for research intensity. In recognition of its contribution to the sector, Loughborough has been awarded seven Queen's Anniversary Prizes.

Specialising exclusively in postgraduate-level study, Loughborough University London is based on the Queen Elizabeth Olympic Park and offers cutting-edge master’s and PhD degrees, as well as business collaboration, research and enterprise opportunities.

The seven specialist institutes at Loughborough University London include: Design Innovation, Digital Technologies, Diplomacy and International Governance, Innovation and Entrepreneurship, International Management, Media and Creative Industries, and Sport Business. Close industry partnerships with a wealth of leading businesses and creative organisations means teaching and learning is informed by real-life challenges and driven by true industry pressures.