Loughborough University London students place second at Business in the Bay competition in Swansea

Students travelled to Swansea last week in order to take part in Swansea University School of Management’s Business in the Bay Competition where they came second place.

Over the course of the two day competition the student teams from Cardiff Metropolitan, Bangor, Swansea, Aberystwyth, and Loughborough University London were tasked with finding a solution to the brief set by PwC.

Loughborough University London’s team pitched a consultancy evaluation surrounding the proposal of a tidal lagoon in Swansea to a panel of industry experts, including representation from Swansea City AFC and university academics. Their ideas were judged on a range of entrepreneurial skills including communication, team work, problem solving and professionalism.

Loughborough University London’s team of five students placed second in the event. First place was awarded to Swansea’s School of Management team who received the £1000 grand prize.

Business in the Bay was a fantastic opportunity for students to apply the skills they have recently gained from our Loughborough University London Collaborative Project.  I was particularly impressed with how well the team came together and delved deep into analysis and were then able to present back their findings and ideas in a high pressured two day event on a brief set by PwC.

Ashley Gray, Collaborative Project Manager 

Loughborough University London became involved with the competition through the University’s Enterprise Through the Curriculum network.  ETC are in place to enable Loughborough University London students to take advantage of opportunities like these that enhance their employability profile during their studies.

Students in the pictures include Mohammed Hassan, Husain Mukadam, Daphne Cao, and Lim Wu.

Loughborough is one of the country’s leading universities, with an international reputation for research that matters, excellence in teaching, strong links with industry, and unrivalled achievement in sport and its underpinning academic disciplines.

It has been awarded five stars in the independent QS Stars university rating scheme, named the best university in the world for sports-related subjects in the 2020 QS World University Rankings and top in the country for its student experience in the 2018 THE Student Experience Survey.

Loughborough is in the top 10 of every national league table, being ranked 4th in the Guardian University League Table 2020, 5th in the Times and Sunday Times Good University Guide 2020 and 8th in The UK Complete University Guide 2020.

Loughborough is consistently ranked in the top twenty of UK universities in the Times Higher Education’s ‘table of tables’ and is in the top 10 in England for research intensity. In recognition of its contribution to the sector, Loughborough has been awarded seven Queen's Anniversary Prizes.

Specialising exclusively in postgraduate-level study, Loughborough University London is based on the Queen Elizabeth Olympic Park and offers cutting-edge master’s and PhD degrees, as well as business collaboration, research and enterprise opportunities.

The seven specialist institutes at Loughborough University London include: Design Innovation, Digital Technologies, Diplomacy and International Governance, Innovation and Entrepreneurship, International Management, Media and Creative Industries, and Sport Business. Close industry partnerships with a wealth of leading businesses and creative organisations means teaching and learning is informed by real-life challenges and driven by true industry pressures.