Dr Sharon Prendeville
Senior Lecturer and Programme Director, Institute for Design Innovation
Dr Sharon Prendeville is a lecturer in design innovation.
Dr Sharon Prendeville is a research, educator and activist based at the Institute for Design Innovation. Sharon is Programme Director of the MSc Design Innovation Management programme and leads the Institute’s Design Futures module. Sharon leads the Institute’s research group and leads the development of the Institute's research agenda on critical design.
She currently supervises students on topics including design activism, design politics, critical design, design policy and design and international development. Sharon is the Institute's lead point of contact for its role in the AHRC funded Techne doctoral training partnership.
Sharon specialises in strategic business decision-making in the context of sustainability dilemmas and complexity, and their implication for wider business decisions.
She has previously worked at Technical University of Delft (The Netherlands) and Royal College of Art (London). In 2014, she co-founded a grassroots community mobilized by a philosophy of ‘the commons’ working for sustainable futures.
Current research and collaborations
Sharon researchs interdisciplinary and critical approaches to design practices in the context of sustainability. She has a particular interest in the role of design in grassroots and social movements. She is currently undertaking new work on theoretical perspectives on discourses of social change in design.
Sharon is the Principal Investigator on an AHRC-funded early career researcher grant (almost £250,000) that investigates the politics of design framing practices within the field of sustainability. The project commenced in February 2020 and will develop a new counter-framing design approach working in partnership with UK-based citizen activist groups working on citizen-led democratic processes, and social mobilisation.
She is also currently coordinating a design panel on the topic of 'Dewesternising Design Histories' as part of the upcoming Symposium on 'Reorienting Media Histories' at Loughborough University London, in collaboration with colleague Dr Burçe Celik (Institute for Media and Creative Industries, Loughborough University London).
Current PhD / research supervisions
Noémi Zajzon - "Forming Design Action for Acts of Citizenship"
Federico Vaz - “Policy Innovation by Design"
Boeun Hong - "Undesigning Stigma"
Victoria Gerrard - Politicising Public Engagement through Critical Design
Interests and activities
Sharon holds a number of committee, membership and technical roles. She is a Design Research Society Sustainability SIG member, a Fellow of the Higher Education Academy, and is a technical reviewer for the AHRC-funded Techne Doctoral Training Partnership and a peer reviewer for the upcoming Design Research Society Conference 2020.
In 2018, she was overall Chair of Conversations at the Design Research Society Conference DRS2018 Catalyst, Limerick, Ireland. In 2017 she was a member of the workshop committee for the Design Management Academy Conference in Hong Kong. In 2017, she was also session chair for the track 'Circular Economy and Policy' at the PLATE Product Lifetimes and the Environment Conference in Delft, The Netherlands.