Rory studies Sport Business and Innovation at Loughborough University London.
Rory has been employed by Chelsea Football Club as their Digital Insight Assistant whilst he has been studying for his master's.
Why should someone choose Loughborough University London and your programme in particular?
Looking at sports business-related masters across the country, Loughborough University London offered unique elements to the course. These include options to study data analytics, which is a rapidly growing market in the sports industry. In addition, it facilitated the opportunity to work with organisations of all sizes, through the Collaborative Project and Digital Skills Programmes.
How has Loughborough University London inspired you and helped you to progress in your career?
Loughborough University London provided fantastic networking opportunities through both conferences and guest speakers. The coursework assignments are broad and therefore facilitate exposure to areas you may want to follow as a career path. Additionally, the studies you undertake provide sport-specific problem-solving examples. This is a great talking point for any CV or interview, as well as allowing you to investigate your areas of interest in the sporting world.
Tell us about your most memorable experience on your course
The Collaborative Project was the best part of the master's course as my team and I were able to work with a start-up and gain invaluable experience. We presented to the CEO of the company and created a report, acting as consultants, and felt like our contribution was valued. Despite all having the same brief, each group had different ideas and highlighted the innovative environment at Loughborough University London.
What do you love the most about your current job?
In my role at Chelsea FC, no two days are the same. One day I may be looking at the most recent Kit Launch, and the next I’ll be finding the number of Active App Users in Vietnam. The role allows me to delve deep into the data to find interesting insights, in an area that I am passionate about.
Any final thoughts?
The dissertation opportunities are unparalleled, projects can be desk-based, set by an organisation or taken as a placement. There is a wealth of topics and supervisors with expertise across all areas of sports business, making the experience both intellectually challenging and rewarding.