Creating a high impact social media campaign
Our students worked with the independent creative agency, HeyBigMan!, and were challenged to produce a new, high impact and engaging social media campaign for a charity.
Th Collaborative Project was a new, challenging experience to work with a team from a diverse range of backgrounds.
Jean Cavallera, Student at Loughborough University London
The experience of collaborating with professionals and students from different disciplines, cultures, languages and interests has helped me realise my potential and improve my own weaknesses. This project sculpted me into a more confident designer.
Arunya Sumi Chandresan, Student at Loughborough University London
HeyBigMan! was established in 2013 and is an independent creative agency based in Hackney Wick. They help their clients with developing their brands through the use of contemporary design and engaging content. This enables them to communicate the message that their clients want to convey effectively.
Solving the problem
It was good to see the students being challenged by working in multidisciplinary teams and working on an innovation project with a client who followed their entire development journeys. The lectures provided inputs that the students could apply, test and implement into their final proposals. They were able to gain a sense of what working in the field of innovation management is truly like.
Dr Ida Telalbasic, Lecturer in the Institute for Design Innovation
What is HeyBigMan! up to now?
HeyBigMan! are continuting to work on creative projects to create engaging brand content. Some of their clients include the premium juicing brand, Press London. They have also worked with radio stations, Capital FM Liverpool and Heart FM.