MA Design and Culture

Institute for Design Innovation

This programme will provide you with concepts and skills for undertaking ethnographic research for completion of design projects.

These skills can be applied and developed in both the interdisciplinary and international design projects that provide the core of the programme.

Building on the strengths of our MA/MSc Design Innovation this programme expands the question does culture inform design or does design inform culture? Through a series of processes and projects students will build a portfolio of work informed by the study of culture through the Media and Creative Industries. This programme supports students to explore the dynamic, contingent relationships between design and its many cultural contexts.

Programme Aims

a) To enhance design skills and knowledge through theoretical and practical application individually and in multi-disciplinary and interdisciplinary teams

b) Develop collaborative behaviour through active learning and team work, analysing and evaluating problems and responding to challenges in real time

c) To enable graduates to develop their critical thinking and insight to improve their effectiveness as designers

d) To enable graduates to develop their analytical and research skills through undertaking a substantial design innovation and evaluation project that draws on the influences of culture in design

e) To critically analyse how design feeds culture and culture feeds design

Programme Structure

To complete the MA Design and Culture students must complete 8 x 15 credit modules (4 in the first semester and 4 in the second semester). All modules are compulsory. All students must complete a Dissertation worth 60 credits.

Request a call back

If you would like to speak to the Programme specialist for MA Design and Culture, please complete this form to request a call back. Enquiries relating to an application should be sent to londonadmissions@lboro.ac.uk.

Duration

1 year full-time or up to 4 years part-time

Assessment

Modules are assessed by a combination of projects base learning, essays, group exercises, presentations and project portfolios.

Students will be asked to produce project briefs, concept drawings, user scenarios, storyboards, project blogs and multimedia documentation.

Entry qualifications

Minimum of a lower Second Class Honours degree (2:2) in Design, Innovation, Business, Media, Technology or related subjects. Applicants from non-Design backgrounds require 55% and above in their final year.

English Language requirements: IELTS 6.5 overall, with a minimum of 6.0 in each subtest (Reading, Listening, Writing and Speaking) or equivalent. See www.lboro.ac.uk/international/englang/.

Career prospects

This programme will enhance career prospects in user-centred design.

Fees and Funding

£10,000 (UK/EU) / £22,650 (International)

Click here to see our available scholarships for 2017 entry.

Compulsory modules

Identity, Culture and Communication

Module Description

This module focuses on developing skilled communication strategies and principles for working in cross-cultural contexts. Key theoretical concepts of ‘identity’, ‘otherisation’ and ‘representation’ will be introduced through lectures and seminars in order to explore the complex interrelationships between identity, culture and communication. Students are expected collect and analyse data from the Collaborative Project module to be used for the case study assignment.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Understand the complex interplay between identity and culture and demonstrate these concepts through application to a relevant design context (Process/Reflection)

b) Analyse communication events, written texts and visual images to explore how culture and power relations work to produce particular meanings and communicate this in an appropriate language and report structure (Communication/Research)

c) Discuss the concepts of identity and culture outlined in the course

d) Apply outlined key concepts when undertaking the analysis of communication strategies observed within the student project teams

e) Develop and communicate ideas in a coherent sequence

f) Use appropriate language and report structure

g) Reference and attribute correctly

h) Provide critical peer feedback

i) Work in cross-cultural teams

j) Use concepts from the module to inform their professional practice

Modular Weight

15 Credits

Delivery Period

Semester 1

Teaching and Learning

Guided independent study (104 hours)

Tutorials (30 hours)

Lectures (12 hours)

Supervised time in studio (4 hours)

Assessment

Group report (60%)

Weekly blog (40%)

Reflection and Action

Module Description

This module will enable students to start planning for their major project by focusing first on generating a suitable topic to be explored. The goal is for the students to arrive at a feasible, agreed major project plan. Students will consolidate their prior learning and use it to develop a learning plan to complete their chosen study pathway.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Develop a comprehensive understanding of techniques applicable to their own research and advanced scholarship and display evidence of understanding the requirements of focusing research ideas

b) Develop a feasible research project plan

c) Plan and generate a suitable major project proposal

d) Identify and agree a major project plan

e) Engage in a sustained piece of individual, academic research on a chosen topic

f) Articulate a feasible major project plan

g) Manage their time and resources effectively

h) Use initiative and take responsibility

i) Develop skills in research project planning

j) Display evidence of independent research skills

Modular Weight

15 Credits

Delivery Period

Semester 2

Teaching and Learning

Guided independent study (110 hours)

Tutorials (24 hours)

Lectures (12 hours)

Supervised time in studio (4 hours)

Assessment

Project plan (70%)

Peer feedback (30%)

Meaning Making in Design

Module Description

Building on concepts introduced in the Identity, Culture and Communication module, the Meaning Making in Design module aims to locate design within broader cultural issues and practices of creativity and innovation. This module will use the Circuit of Culture and its five interrelated categories (i.e. Identity, Representation, Regulation, Production and Consumption) as framework to explore processes of meaning making. Students are expected collect and analyse data from the International Project module to be used for the case study assignment.

Intended Learning Outcomes

Through analyses of processes between geographically distributed collaborative project teams the students should demonstrate their understanding of how their practices are interwoven with elements of production and consumption of culture.

On completion of this module students should be able to:

a) Understand the cultural processes which form the culture of circuit

b) Understand the interplay of elements within the culture of circuit in construction of meaning

c) Understand the relation between design and culture

d) Explain the key concepts of `culture¿, cultural formation and production in relation design

e) Analyse complex cultural issues and evaluate design processes and products

f) Collect data and analyse these using the key concepts discussed in the module

g) Provide peer feedback

h) Respond to peer feedback

i) Develop understanding of culture as non-essential

j) Understand the interplay of elements in construction of meaning

Modular Weight

15 Credits

Delivery Period

Semester 2

Teaching and Learning

Guided independent study (110 hours)

Tutorials (24 hours)

Lectures (12 hours)

Supervised time in studio (4 hours)

Assessment

Case study (80%)

Peer feedback (20%)

Collaborative Project

Module Description

This module tests your skills in a team environment. With a multi-talented group of students you will work on a brief from a real company looking to solve a real social or business problem for a real client. Student teams will research and build solutions to a business deadline supported by our project tutors, clients and staff. We expect clients to include BT Sport, The London Legacy Development Company and other companies and charities working to respond to the digital age.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Deal with challenges associated with working in interdisciplinary teams

b) Undertake a project development process informed by organisational frameworks

c) Demonstrate interdisciplinary communication skills

d) Apply Design Thinking methods

e) Plan and execute a project plan in collaboration with other team members

f) Identify user needs, collecting and analysing appropriate data, creating conceptual solutions and develop a prototype

Modular Weight

15 credits

Delivery Period

Semester 1

Teaching and Learning

Guided independent study (99 hours)

Supervised time in studio (40 hours)

Lectures (10 hours)

Tutorials (1 hour)

Assessment

Project plan (20%)

Group report (50%)

Project outputs including presentation (30%)

Media and Creative Industries: Context and Practices

Module Description

The aims of this module are to present and debate the structure, features and professional practices of the UK and global media landscapes. The module aims to explore a range of different media and creative industries from both professional and academic perspectives.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Understand the key characteristics and trends of various media sectors

b) Understand the main elements in the value chain of various media sectors

c) Understand the key historical moments in the development of mass and online media

d) Understand the nature and context of working in these sectors

e) Apply academic knowledge about the media to the oral information provided by media professionals

g) Synthesise these two sets of information in 'industry briefs' which address key challenges for particular media and creative industries

h) Make use of feedback on the substance and presentation of these briefs

Modular Weight

15 Credits

Delivery Period

Semester 1

Teaching and Learning

Guided independent study (120 hours)

Lectures (30 hrs)

Assessment

Industry report (80%)

Presentation (20%)

Media and Creative Industries: Critical Perspectives

Module Description

The aim of this module is to introduce students to key critical debates relating to the economics of media and creative industries and their social, cultural and political implications.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Understand how and why the media and creative industries have been defined

b) Understand the importance of industrial structure in media and creative industries

c) Understand the implications of innovation and technological change for media and creative industries

d) Understand changing business models in media and creative industries

e) Understand the importance of copyright and how this is affected by technological change

f) Understand why media and creative industries cluster in particular spaces and cities

g) Understand the globalisation of media and creative industries

h) Understand media and cultural policy

i) Identify, debate and evaluate relevant critical perspectives on media and creative industries

j) Systematically assess the implicit theoretical assumptions of contrasting perspectives

k) Use critical perspectives to analyse emerging trends in media and creative industries

Modular Weight

15 Credits

Delivery Period

Semester 1

Teaching and Learning

Guided independent study (120 hours)

Lectures (18 hrs)

Supervised times in studio (10 hrs)

Tutorial (2 hrs)

Assessment

Essay (70%)

Report (30%)

Dissertation

Module Description

The aim of this module is for the student to conduct an individual research project on a core programme related topic which is either an issue of their choice, an exploratory question agreed with an industry/external partner. The project will investigate this research in depth and with rigour. The project should build on methodological skills developed in earlier modules.

Intended Learning Outcomes

The overall goal of the Dissertation module is for the student to display the knowledge and capability required to perform independent work within the context of the programme of study.

Modular Weight

60 Credits

Delivery Period

Semester 1 and 2

Teaching and Learning

Guided independent study (555 hours)

Lectures (25 hours)

Tutorials (20 hours)

Assessment

Dissertation (80%)

Project proposal (20%)

Researching Media Industries

Module Description

The aims of this module are to become familiar with a range of methodologies for the analysis of structure, operation and output of media and cultural industries.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Analyse a range of methods applicable to the study of media and creative industries, cultural texts and reception

b) Situate particular social, textual and industry research methods in relation to other research practices

c) Show through explanation and/or discussion the tensions that divide particular research methods and the benefits that can be derived from their combination

d) Evaluate qualitative and quantitative data to appraise their wider analytical value and significance

e) Link empirical findings to wider theoretical debates concerning creative industries, media production and reception

f) understand how to collect primary data and analyse it

g) Know how to find and evaluate scholarly sources

h) Be able to communicate effectively in speech and writing

i) Synthesise scholarly and primary sources for use in argument

j) Understand the relevance of research to media and creative industries

k) Be able to conduct primary research relevant to media and creative industries;

l) Develop skills in written and verbal communication that are relevant to this field (e.g. report writing)

m) Plan, organise and manage a self-directed piece of research, demonstrating independence, initiative and originality.

Modular Weight

15 Credits

Delivery Period

Semester 2

Teaching and Learning

Guided independent study (120 hours)

Lectures (18 hours)

Supervised time in studio/workshop (10 hours)

Tutorials (2 hours)

Assessment

Research project 1 (50%)

Research project 2 (50%)

Design Innovation Project

Module Description

This module will provide students with skills for working in design innovation work teams. The Design Innovation Project is designed so that students develop and gain experience in using key skills that will enable them to work successfully with various organisational project team members in the face to face and distributed product development process. The module will prepare the students to develop as culturally competent project leaders.

Intended Learning Outcomes

On completion of this module students should be able to:

a) Develop strategies to plan and execute a project across distributed collaborative teams;

b) Understand the impact of distributed project teams on project management;

c) Develop and gain experience in using distance communication;

d) Explore cultural issues and concepts with exchanges and project evaluation;

e) Develop skills in generating and evaluation of project briefs;

f) Demonstrate increased awareness of cultural issues and concepts;

g) Develop strategies to make a contribution diverse project teams;

h) Use digital, distance communication tools;

i) Provide critical feedback to peers;

j) Articulate a project brief and project review criteria;

k) Develop teamwork skills;

l) Develop the means to implement and communicate the strategy to a 'client';

m) Communicate effectively, with colleagues and a wider audience, in a variety of media;

n) Solve problems in creative and innovative ways.

Modular Weight

15 Credits

Delivery Period

Semester 2

Teaching and Learning

Lecture (6 hours)

Supervised time in studio/workshop (10 hours)

Tutorial (24 hours)

Guided independent study (110 hours)

Assessment

Design Process Diary (30%)

Reflective Article (30%)

Project Deliverables (40%)


Share this page: